How GI Infringement Affects Consumer Trust
Introduction Geographical Indications (GI) are specific names or signs used on certain products which correspond to a specific geographical location and indicate that the goods typically possess the quality, reputation, or other characteristics peculiar to that place. Despite its origins in geographic names, GI Mark Infringement is a very serious issue that is spreading on a global scale. In case of fake items or products with incorrect labels being put on the market, consumers' trust of such items is harmed directly. The current work examines the issue of how unauthorized use of geographical indications may affect consumer trust resulting in monetary losses, damage to the reputation of the place, and legal disputes. What Does GI Infringement Entail? We define GI infringement as the situation in which a product is deceptively claiming something that does not belong to a specific area. Goods like sparkling wine , Darjeeling Tea , Parmesan Cheese, and Basmati Rice have been an impo...